2.25.2009

Concept

小小改良版

一开始怕自己的想法不能实现或者太夸张就有点被约束了,

所以我在后面有附赠3个bonus是刚刚想的,可惜没图>_<~
不知道对不对路,好像又有点过了=_____=!!!

不行我到时候再改改~


------------下雨天里的分割线-----------------


您可以点击PPT里面的全屏察看。


People&Place



我设定的目标用户:

21岁,女,服装设计师。
在校学生,有实习经验。

对于服装设计有着极大的热情,
对于最近和未来的流行趋势很敏感,

收集了很多时尚杂志和眼镜,
非常关注于色彩和材料的运用。
习惯随身带小本子纪录自己的突发灵感。

很努力,经常通宵在工作室做衣服,
梦想拥有自己的品牌。

开朗,童心未泯,有很多朋友,
喜欢逛街和上网。

但是不太善于与商家老板沟通,
有时会为没有设计灵感而烦恼。

Place:
工作室,秀场,布料市场,商场,Party/Bar。

2.24.2009

brainstorming

when:
清晨,上班前,夜深人静时,午餐时,过节时,工作日,周末,下雨时,艳阳高照时,寒冬,停电时,没有灵感时,低潮时,缺乏自信时,空虚时,心情烦乱时,极度亢奋时,工作做完时,人流嘈杂时。

where:
后台,在名牌时装发布会现场,KTV,狗狗训练营,巴黎,名牌时装店,自家电脑前,工作室,设计公司,T台,布市,街头,海边,咖啡厅,图书馆,健身房,老板办公室,高级法国餐厅,酒店,主题Party,缝纫机前,展厅,吧台前,电视前,录影棚,自家更衣室,单身公寓,SPA馆,STARBUCKS,音乐厅,沙发上,空旷的广场中央。

what:
留学,为模特穿衣,看秀,修改衣服,跟模特玩暧昧,手绘草图,喝咖啡,买Subway,经营自己的服饰店,上网浏览时尚网页,用电脑画图,看时尚杂志,购买保养品,为朋友搭配衣服,买布,找模特,找灵感,听音乐,跳华尔兹,健身,看画展,唱歌,环球旅游,被帅哥美女围绕,和朋友(Gay)定下周计划,做SPA,做瑜伽,玩逆向思维游戏,上Girlsense网站玩搭配游戏,挖掘新事物为生活添乐趣,一个人走路,照镜子,参加服装设计比赛,上购物网站,买鲜花,和名媛聊天,整理资料,拍照,化妆,自己当模特,收集眼镜,喂狗,涂鸦,听别人聊时尚明星八卦,摆弄玩偶,发呆,喝红酒,和朋友聚会,一心二用的边看时装周转播边接二连三的接电话。

conclusion:
1. 服装设计师周末在巴黎参加服装设计比赛。
2. 服装设计师在人流嘈杂的主题Party上上Girlsense网站玩搭配游戏。
3. 服装设计师低潮时在空旷的广场中央看时尚杂志。
4. 服装设计师缺乏自信时在电视前和朋友(Gay)定下周计划。
5. 服装设计师艳阳高照时在设计公司上网浏览时尚网页。
6. 服装设计师午餐时在海边画草图。
7. 服装设计师寒冬在STARBUCKS为朋友搭配衣服。
8. 服装设计师周末在SPA馆听别人聊时尚明星八卦。
9. 服装设计师夜深人静时在自家更衣室玩逆向思维游戏。
10. 服装设计师上班前在街头买Subway。
11. 服装设计师下雨时在老板办公室整理资料。
12. 服装设计师工作做完时在吧台前跳华尔兹。
13. 服装设计师没有灵感时在高级法国餐厅发呆。
14. 服装设计师空虚时在健身房挖掘新事物为生活添乐趣。
15. 服装设计师午餐时在T台被帅哥美女围绕。
16. 服装设计师心情烦乱时在音乐厅和名媛聊天。
17. 服装设计师停电时在工作室一心二用的边看时装周转播边接二连三的接电话。
18. 服装设计师极度亢奋时在狗狗训练营喂狗。
19. 服装设计师缺乏自信时在名牌时装店拍照。
20. 服装设计师寒冬在后台自己当模特。
21. 服装设计师在人流嘈杂的KTV修改衣服。
22. 服装设计师心情烦乱时在单身公寓用电脑画图。
23. 服装设计师工作做完后在布市摆弄玩偶。

2.23.2009

Can the Cellphone Help End Global Poverty?

SELLING TO THE OTHER THREE BILLION A cellphone shop in Accra, Ghana, which carries and repairs a variety of handsets.
By SARA CORBETT


If you need to reach Jan Chipchase, the best, and sometimes only, way to get him is on his cellphone. The first time I spoke to him last fall, he was at home in his apartment in Tokyo. The next time, he was in Accra, the capital of Ghana, in West Africa. Several weeks after that, he was in Uzbekistan, by way of Tajikistan and China, and in short order he and his phone visited Helsinki, London and Los Angeles. If you decide not to call Jan Chipchase but rather to send e-mail, the odds are fairly good that you’ll get an “out of office” reply redirecting you back to his cellphone, with a notation about his current time zone — “GMT +9” or “GMT -8” — so that when you do call, you may do so at a courteous hour.

Keep in mind, though, that Jan Chipchase will probably be too busy with his job to talk much anyway. He could be bowling in Tupelo, Miss., or he could be rummaging through a woman’s purse in Shanghai. He might be busy examining the advertisements for prostitutes stuck up in a São Paulo phone booth, or maybe getting his ear hairs razored off at a barber shop in Vietnam. It really depends on the moment.

Chipchase is 38, a rangy native of Britain whose broad forehead and high-slung brows combine to give him the air of someone who is quick to be amazed, which in his line of work is something of an asset. For the last seven years, he has worked for the Finnish cellphone company Nokia as a “human-behavior researcher.” He’s also sometimes referred to as a “user anthropologist.” To an outsider, the job can seem decidedly oblique. His mission, broadly defined, is to peer into the lives of other people, accumulating as much knowledge as possible about human behavior so that he can feed helpful bits of information back to the company — to the squads of designers and technologists and marketing people who may never have set foot in a Vietnamese barbershop but who would appreciate it greatly if that barber someday were to buy a Nokia.

What amazes Chipchase is not the standard stuff that amazes big multinational corporations looking to turn an ever-bigger profit. Pretty much wherever he goes, he lugs a big-bodied digital Nikon camera with a couple of soup-can-size lenses so that he can take pictures of things that might be even remotely instructive back in Finland or at any of Nokia’s nine design studios around the world. Almost always, some explanation is necessary. A Mississippi bowling alley, he will say, is a social hub, a place rife with nuggets of information about how people communicate. A photograph of the contents of a woman’s handbag is more than that; it’s a window on her identity, what she considers essential, the weight she is willing to bear. The prostitute ads in the Brazilian phone booth? Those are just names, probably fake names, coupled with real cellphone numbers — lending to Chipchase’s theory that in an increasingly transitory world, the cellphone is becoming the one fixed piece of our identity.

Last summer, Chipchase sat through a monsoon-season downpour inside the one-room home of a shoe salesman and his family, who live in the sprawling Dharavi slum of Mumbai. Using an interpreter who spoke Tamil, he quizzed them about the food they ate, the money they had, where they got their water and their power and whom they kept in touch with and why. He was particularly interested in the fact that the family owned a cellphone, purchased several months earlier so that the father, who made the equivalent of $88 a month, could run errands more efficiently for his boss at the shoe shop. The father also occasionally called his wife, ringing her at a pay phone that sat 15 yards from their house. Chipchase noted that not only did the father carry his phone inside a plastic bag to keep it safe in the pummeling seasonal rains but that they also had to hang their belongings on the wall in part because of a lack of floor space and to protect them from the monsoon water and raw sewage that sometimes got tracked inside. He took some 800 photographs of the salesman and his family over about eight hours and later, back at his hotel, dumped them all onto a hard drive for use back inside the corporate mother ship. Maybe the family’s next cellphone, he mused, should have some sort of hook as an accessory so it, like everything else in the home, could be suspended above the floor.

This sort of on-the-ground intelligence-gathering is central to what’s known as human-centered design, a business-world niche that has become especially important to ultracompetitive high-tech companies trying to figure out how to write software, design laptops or build cellphones that people find useful and unintimidating and will thus spend money on. Several companies, including Intel, Motorola and Microsoft, employ trained anthropologists to study potential customers, while Nokia’s researchers, including Chipchase, more often have degrees in design. Rather than sending someone like Chipchase to Vietnam or India as an emissary for the company — loaded with products and pitch lines, as a marketer might be — the idea is to reverse it, to have Chipchase, a patently good listener, act as an emissary for people like the barber or the shoe-shop owner’s wife, enlightening the company through written reports and PowerPoint presentations on how they live and what they’re likely to need from a cellphone, allowing that to inform its design.

more:(2/8)http://www.nytimes.com/2008/04/13/magazine/13anthropology-t.html?pagewanted=2&_r=2

2.22.2009

Debut

交互设计的课程才刚刚开始,

还有很多地方需要认真学习.

这是第一次作业,关于User research.

我的研究对象是Fashion designer.

整个研究下来我自己初步拟定了一个concept,

不知道方向有没有错.

PPT下面附带了3个video.

A,关于29岁的职业服装设计师的访问

B,关于服装设计学院学生的访问

C,相关产品Girlsense的简单介绍

Problems:

1.需要归类并有效的管理大量的时尚信息

2.需要用sketch记录突然的灵感

3.对于颜色和材料的了解和选择

4.用户的喜好和反馈

5.做衣服耗时长

6.和商家的关系

7.灵感需求,对于未来流行趋势的预测


A



B


C

Girlsense和芭比都不太算针对于fashion designer出的产品,

只能算对于fashion有兴趣的人的产品,

而他们当中的人很有可能是以后的fashion designer.


欢迎给我提意见.

谢谢.

2.20.2009

FieldCREW - A User Research Technology Concept


Rob Tannen on 22 September 2008

At this past weekend's Design Research Conference(DRC2008), I presented on the topic of user research technologies - what's currently in use and some of the newer tools that can be applied to research.

One of the key points I discussed is the lack of tools that are specifically and intentionally designed around the needs of user researchers with respect to data gathering, analysis and communication of findings. To address that need, I've been working with the design team at Bresslergroup on creating a concept user research technology platform. While still under creative development, I took the opportunity of the DRC to present our work in progress.

The field-based contextual research workstation, or FieldCREW, is primarily targeted at improving data collection efficiency, particularly when studying complex, multi-dimensional work situations such as surgery in an operating room or a construction crew.




FieldCREW brings together a number of "near-future" technologies to support user research in two contexts:

When a researcher is working by him/herself and needs to play the role of both note-taker and videographer

When a team of observers is working together and needs a way to synchronize their observations around multiple events

The Workstation consists of the tablet and several wireless data gathering components (see illustrations in the slideshow below). The components include:

Wireless, remotely controlled tracking video cameras for audio and video recording

Handheld wireless taggers that allow each observer to tag key events of their choosing for later review - tagging is synched to a common timeline on the tablet

Subvocalization sensor allows the researcher to silently dictate notes that are automatically transcribed to text and stored on the tablet

The tablet manages and receives data from these wireless components and provides features including:


Video notation (i.e. telestrator) for annotation of events as they happen
Speech-to-text translation of recorded audio (and subvocalizations)


Access to stored and online project and research reference materials
Built-in storage and recharging for wireless components


Synchronization of all input sources (video, tagging, notes) for streamlined analysis



slideshow:http://www.flickr.com/photos/60194414@N00/sets/72157607435006771/show/

2.19.2009

Texting a signal of wider trends (bbc.co.uk, 11 January 2009 )

Ask anyone over 25 what digit they use to ring a doorbell and most people will pop up their index finger.

But ask a youngster and they are much more likely to extend a thumb.

"Where texting is happening they use the thumb," Anand Chandrasekher, head of Intel's ultra mobility group, told BBC News at CES.

For Mr Chandrasekher the change from index finger to thumb overturns decades of practice.

It shows the growing importance of mobile technology and how it can shift behaviour and who will be the big users of it in the future.

"The next generation of computer users is kids and the way they use it is totally different," he said, adding that the mania for texting, mobiles and the net was a symptom of a larger shift.

"If you look at what's happening underneath we think it's about the internet and the internet becoming pervasive," said Mr Chandrasekher. "People want it wherever they are."

But, he said, few people seem to want to use a mobile phone, even a smartphone, to get at all their online stuff.

Research by Intel suggests that 80% of people with a smartphone get frustrated when accessing the net with one.

The reason, he said, was because they only got a portion of what they were used to when they sat down in front of a desktop.

That frustration, said Mr Chandrasekher, helped to explain the growing interest in so-called netbooks - small machines that do a good job of connecting to the web but, before now, have lacked the processing horsepower of their laptop and desktop brethren.

Statistics released at CES by the Consumer Electronics Association show that in 2008 the sales of netbooks jumped by 63%.

The CEA said, in the US, about 10 million of the cut-down computers were sold. It expects sales of the machines to almost double in 2009.

This year it also expects that 63% of computers sold in the US will be portable.

"I remember three or four years ago there were models out there and they did not take off," said HP spokesman Reagan Lucas, "and here we are at the beginning of 2009 and the segment has really taken off."

But, he said, people were careful shoppers when they go looking for a netbook and were keen to get as many features as possible into the gadget they buy

"Everyone wants the mostest for the leastest," he said.

Netbooks launches

At CES, HP showed off its Mini 1000 series of netbooks that come with either a solid state or standard hard drive, 92% size keyboard and are based around Intel's Atom 270 chip that is optimised for smaller devices.

The Mini 1000 Mi series run a Linux-based interface that gives owners access to a few key common tasks, such as e-mail, web browsing, media watching and sharing.

CES also saw the launch of netbooks such as the Asus Eee T91, the pricey Sony Vaio VGN P500, Dell Mini Inspiron 910 and many, many others.

Mr Chandrasekher said many of the smaller computers shown off at CES and due to go on sale in 2009 go beyond the basic capabilities of the first generation of netbooks.

The next version of Intel's Atom chip would cut power consumption by up to 10 times, claimed Mr Chandrasekher and do much to make netbooks more capable computers.

"It might sound paradoxical," said Mr Chandrasekher, "but it took a lot of processing power to make a gadget's graphical interface easy to use.

"There's a lot of intelligence that can be put in to help with that," he said.

Younger generation 'key'

Intel is not alone in trying to limit the compromises people make when buying a netbook. At CES graphics specialist Nvidia demonstrated a prototype machine based around its Tegra chip family.

"We see an opportunity in this product segment as the performance is pretty bad in most cases," said Stuart Bonnema, technical marketing manager for Nvidia's mobile products group.

"The graphics are designed for Outlook and Excel rather than performance."

The Tegra chipset, based around the ARM 11 processor design, uses dedicated hardware to handle graphics rather than rely on the basic abilities bound to a netbooks core processor. Without that dedicated silicon, said Mr Bonnema, videos or films would be unwatchable on a netbook.

"It'll play back video at three or four frames per second that is supposed to be running at 24," he said.

Decent video and media handling abilities were likely going to be crucial for the younger generation of netbook users, said Mr Bonnema.

"It's likely they will be used to watch video or create and edit clips for YouTube," he said.

The first netbooks with the Tegra chipset onboard should appear before June 2009, said Mr Bonnema.